Dallas
214.745.5424 Direct
214.745.5390 Fax
emassad@winstead.com
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Eugene Massad is a business litigator representing clients in a broad range of commercial disputes, with a focus on intellectual property and contract litigation. He advises individuals, start-ups, and established companies across industries including entertainment, energy, technology, construction, and retail. Eugene’s practice spans both state and federal courts and includes cases involving trademark infringement, trade secret misappropriation, Lanham Act violations, fraud, breach of contract, and fiduciary claims.

As a registered patent attorney, Eugene also helps clients secure and protect intellectual property rights through prosecution before the U.S. Patent and Trademark Office and in international disputes before WIPO. He manages global trademark portfolios and prepares licensing, enforcement, and assignment agreements that support clients’ strategic IP and transactional goals.

Representative Experience

  • Obtained favorable jury verdict at trial representing law firm in suit involving claims for breach of contract and fraud connected to construction of law office and warehouse
  • Obtained favorable jury verdict at trial representing Kenyan national against claims involving theft, computer hacking, and publicly disclosing private facts
  • Defended automotive wheel manufacturer in trademark infringement matter before the 2nd Court of Appeals
  • Represented pioneer solar system company in dispute regarding trade secret misappropriation and asset ownership
  • Represented plastics manufacturer in claim arising from trademark infringement before the Southern District of New York
  • Defended engineering company with operations in Croatia from claims involving trade secret misappropriation and a subsequent contractual dispute
  • Represented medical research doctor regarding fraudulent Ponzi scheme
  • Advised businesses regarding intellectual property rights, ownership, assignments, and contributions relevant for license agreements, corporate restructuring, acquisitions and sales
  • Managed portfolios comprising hundreds of trademarks for multiple businesses

Education

  • Southern Methodist University, Dedman School of Law
    • J.D., 2021
  • Southern Methodist University, Cox School of Business
    • M.B.A., 2021
  • Southern Methodist University
    • B.S., Mechanical Engineering, 2018
    • B.S., Mathematics, 2018

Admissions

  • Texas, 2021
  • U.S. Patent and Trademark Office
  • U.S. District Court, Northern and Eastern Districts of Texas

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